Zorggroep Elde Maasduinen

Portraits for Zorggroep Elde Maasduinen

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For Zorggroep Elde Maasduinen, we created a series of authentic portraits capturing the heart of caregiving. We photographed the dedicated employees and documented the intimate moments of their daily work: the warm connections, small gestures, and genuine care they share with the elderly.

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The photography is not only valuable for internal and external communication, but also serves as strong material for labor market campaigns, attracting new talent by showing the authenticity and fulfillment of working in the care sector.